🤺 Capture and track how your product is competing with others.
Businesses do not operate in a vacuum. Understanding the competitive landscape is a crucial component of any business strategy or product management role. In today's digital world, it's easier than ever to conduct competitive research and gather valuable insights about your competitors. However, efficiently capturing and organizing this information in a user-friendly space can be challenging.
This Notion template is the All-In-One Dashboard to capture and track your product against your competitors.
- 🏤Competitor’s Profile
Collect key information you should pay attention to and assess similar characteristics across many different competitors: Value Proposition, Key Differentiator, Target Customers, Key Features, Design & Aesthetics, and Marketing Channels.
- 💪 SWOT Analysis
Analyze your and your competitor’s strengths, weaknesses, opportunities, and threats.
- ⭐️ 5 Dimensions
Covers 5 Important Dimensions you should understand your competitors’ products and evaluate them in comparison with your product.
- 🤍 Feature Table
Give users and team members an easy to compare the specific features of multiple products including design, reliability, pricing packages, etc.
- 🎯 Target Audience
Determine your business target segment and identify the audience your competitors are focusing on. Calculate the Total Addressable Market (TAM).
- 📉 Trend Analysis
Identify identify which topics are trending up or down and stay on top of market changes over time.
- 💡Tips & How To Dos
You will find recommended websites, tools, methods, and tips like how to spy on your competitors, and many more.
Frequently Asked Questions
What is Notion?
Notion is a workspace app that helps you manage your work in one place with exceptional customizability. You can download it here.
Does this work on the FREE version of Notion?
Yes! Once you make your purchase, you’ll be redirected to the link you can duplicate in your Notion workspace.
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Do you offer custom Notion solutions?
Yes. Feel free to send me an email at email@example.com or shoot me DM on 🐦 Twitter